Styled by You dolls on a multicolored background
Styled by You dolls on a multicolored background
Learning 5 minute read

A day full of style, a lifetime of memories

By American Girl Jan. 28, 2025

American Girl store interior

The American Girl® Styled by You experience is an expression of style and personality, presented in a whole new way. This fresh approach is much more than shopping…it’s an experience she will remember forever.


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What is Styled by You?

What is Styled by You?

Available exclusively at all American Girl stores, Styled by You is a hands-on experience that allows your girl to become a stylist. She will choose every detail, from dolls to outfits to accessories.

Girl looking at dolls

STEP 1: Choose a Truly Me™ doll

STEP 1:
Choose a Truly Me™ doll

The experience encourages personal touches in every step, starting with choosing a Truly Me™ doll. With a variety of facial features, skin tones, eye colors, and hair types—including curly, straight, and wavy styles—your girl will find the perfect match.



Girl smiling at doll

STEP 2: Pick an outfit

STEP 2:
Pick an outfit

From there, she’ll browse through a selection of outfits, from casual chic to glam and glittery. Your girl will pick her favorite and dress her doll—the start of the fashion fun!



Girl looking at doll accessories

STEP 3: Select two accessories or a pet

STEP 3:
Select two accessories or a pet

Then it’s time to take it to the next level with accessories or an adorable pet. Whether it’s a playful pup, gorgeous glasses, or a sparkly pair of shoes, these details will make all the difference.



Girl holding a doll

STEP 4: Unbox and personalize

STEP 4:
Unbox and personalize

Next, it’s time add the special touches. While her doll is getting ready to go home, your girl can personalize a certificate of authenticity and matching travel tag. These keepsakes ensure her doll’s story is unique to her.



Girl holding a doll

STEP 5: Snap a selfie and take a new BFF on the go!

STEP 5:
Snap a selfie and take a new BFF on the go!

Finally, families can take a selfie and place her new bestie in a doll carrier—included with the experience. Her new BFF is ready for a lifetime of adventures together!


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Start your adventure today

Start your adventure today

Let the Styled by You experience inspire your girl’s imagination. Stop by your nearest American Girl store and create a doll that’s truly hers.

Chicago
Dallas
Los Angeles
Nashville
New York
Orlando
Washington, D.C.

Chicago
Dallas
Los Angeles
Nashville
New York
Orlando
Washington, D.C.

With no reservations required, you can stop by anytime!

Plus, you can make it a day to remember by adding a visit to the American Girl Café for tea, lunch, or dessert, or treat her doll to a new look at the Doll Hair Salon. American Girl is the ultimate destination for family fun and creativity.

©2025 American Girl. American Girl and associated trademarks are owned by American Girl, LLC.

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